Founded Date January 1, 1977
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Founded Since 1977
Our success story begins in 1977
Around then, HH Prince Sultan bin Mohammed bin Saud Al Kabeer, our visionary Chairman, recognized an opportunity to transform Saudi Arabia “s traditional dairy farming industry to meet the needs of a rapidly expanding domestic.
Under his guidance and patronage to achieve his vision. Starting with fresh milk and Laban processing, the scale and scope of these initiatives soon expanded to incorporate modern dairy farms and state–of–the–art processing plants.
Our purpose is simple: to deliver on our promise of ‘Quality you can trust’. Our commitment to the people and Consumers of the Middle East is unwavering. We will continue to deliver nutritious and high-quality food and beverages across the markets in which we operate and grow.